Critical Success Factors Simplified
Implementing the Powerful Drivers of Dramatic Business
Improvement
Marvin T. Howell
ISBN: 978-1-4398-1117-7, November 2009, 156 pp.
"If you want to be a senior executive or project leader, or if you are a senior executive
or project leader and want to keep your job, read this book and put its principles
to work."
-Joseph A. "Bud" Ahearn, Major General, US Air Force (retired),
Vice Chairman, emeritus, CH2MHill, Ltd
This book simplifies the identification, measurement, and use of CSFs. It provides
measurement techniques for tracking progress, highlighting problem areas, and
facilitating improvements. The first part covers the background of CSFs, including
Rockart's CSF Method, along with two techniques for identifying external CSFs, and a simple process to generate
internal CSFs. The second part addresses specific applications of CSFs, from strategic planning to individual
pursuits.
